"Why is the term “friend zone” so popular when the term “unrequited love” already exists and is more accurate? I suspect it’s because it shifts the locus of responsibility. “Unrequited love” focuses on the person who has the crush. The feelings being discussed are the crushing person’s, thus the responsibility is on them to get over their crush and move on. “Friend zone”, on the other hand, focuses on the crush object’s choices. The phrase erases the agency of the crushing person. All blame for their pain is put on the crush object. “Unrequited love” is something that can happen to both sexes, but “friend zone” is a sexist concept that implies that women are solely responsible for men’s happiness, and not men themselves."